The device was announced during the week of Brookly.
NEW New York (AFP) NEW YORK (AFP) Google plans to improve its game on smartphones with Pixel 7, the latest entry into the competitive world of personal electronics, where it’s always been a minor player.
The phone was launched on the eve of this week’s event in Brooklyn the city of Brooklyn, where people representing Mountain View, California’s giant company presented the device. Mountain View, California giant presented top-of-the-line features to reduce background noise on the phone.
It was introduced in the year 2016 and The Pixel was a latecomer to the trend of portable phones it was introduced just a decade after iPhone’s iPhone in addition to seven years later than Samsung’s Galaxy model. Both are models that dominate the market today.
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In 2020, worldwide deliveries for Google’s Google phone were 2.7 million, compared to over 200 million for both Apple and Samsung choices.
These low numbers of sales can be attributed because of the Google phone’s limited availability and its Pixel 5 sold in less than 10 countries. The company has focused its phone efforts on software, not their own equipment.
Although Google’s phones are similar in terms of performance to the top-selling phones but the phone “has been criticized for lack of support of Google” with regard to marketing claimed Runar Bjorhovde, a research analyst at market research firm Canalys.
Google is instead focusing on expanding it’s Android OS, which launched in 2008 and comprised greater than 80 percent smartphones that were sold in the first quarter of 2022, as per Canalys.
Maurice Klaehne of Counterpoint Research stated Counterpoint Research’s Maurice Klaehne stated that “Google definitely has the capacity and resources to be an important smartphone player however, that’s not Pixel’s goal,” noting that growing Android is still Google’s primary objective.
However “Selling many more Pixel devices could take away shares that is held by other Android players This is not in line with Pixel’s goals,” he said.
Bjorhovde stated that, with the most recent Version of the handset Google has shifted its focus by releasing a device that can be used with earbuds, wearables and other products made by Google.
Wonders of AI
The previous version of the phone called Pixel 6, Pixel 6, was the first phone to utilize Tensor processing that was developed by Google to provide more advanced machine learning and artificial intelligence.
Pixel 7 Pixel 7 has a second-generation Tensor, the G2 which makes blurred photos appear clearer and eliminate distracting features from photographs and cut out background noise of phone calls.
The latest version of the system can translate the language in real time including idioms, and send more detailed photos of various skin tones.
At the launch, Google vice president Rick Osterloh announced that the new service “represents years of work across Google and is it is a long-term investment into Google’s Pixel Portfolio.”
The company has witnessed an increase in sales, increasing to 6.2 million Pixels during the twelve months that ended 30 June 2022. which is 129 percent more than the previous 12-month period according to data from Canalys.
This is due to a significant increase on market share within the United States, where Pixel is now just only 2% of smartphone sales.
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The price is $599.99 within the United States, the Pixel 7 is advertised as a budget-friendly device. The most current models of both Samsung Galaxy and iPhone iPhone or Samsung Galaxy are both around $800.
Google has been increasing its Pixel marketing efforts, and has partnered to NBA. NBA professional league for basketball.
The company plans to sell Pixel 7 in 17 countries in comparison to 13 countries for the earlier version.
“Google could be a long-term player in the world of smartphones,” said Bjorhovde. “However it will be dependent on the global scale and breaking into new markets in order to reach this and build a successful business that can endure for.”
