The moment has arrived to replenish the coffers of PSL franchisees, with the seventh edition expected to bring in at least Rs 50.50 crore.
From the start, the Pakistan Super League franchises have complained about financial losses. They asked that the financial model be altered in order to provide some advantage. Several models were under consideration when the board was revised, and it was agreed to resolve them through
The new chairman, Rameez Raja, began working to find a constructive solution to the problem, eventually deciding on a scheme in which 95 percent of the earnings would be dispersed to all franchisees, with the board paying a hefty 5 percent fee. The money will be received in the same manner as before.
According to sources, the new approach will benefit the majority of franchisees financially. In a few years, they will be able to make up for the previous losses. While sponsorship rights were acquired for more than Rs. 3.5 billion and live streaming rights were sold for 175% more, brand partnership rights were also greatly raised.
Chairman Rameez Raja has played a crucial part in this, accepting the franchisees’ long-standing demand and allowing for a massive rise in new contracts, including the approval of a pretty acceptable financial model.
The new contracts, according to a franchise executive, will raise the amount in PSL’s central pool, with practically all of the advantages flowing to the franchisees. When I arrive
Franchisees can additionally get up to Rs 200 crore in brand value from their sponsors, resulting in a total profit of Rs 50.50 crore.
According to sources, Quetta Gladiators, Peshawar Zalmi, and Islamabad United will all profit. With a yearly cost of more than Rs. So far, no one has been able to submit the ideal answer, which is not surprising.
Surprisingly, the franchises battling against the PCB are drifting apart as their interests diverge. Two franchises were recently discussing a sponsorship agreement with a third club, but the third team stepped in and agreed to a cheaper fee. The PCB recently informed franchisees for the second time that the money was due.
