Animoca Brands and CoinCheck have agreed to work together more closely and build a strategic relationship in the metaverse. The metaverse will get new user experiences and communities thanks to this strategic partnership.
1/3 Animoca Brands and @coincheckjp have agreed to work together more closely and promote a strategic partnership to create user experiences and communities in the blockchain-based metaverse.
Read the following: https://t.co/oQsBb0ybiB pic.twitter.com/Vk2HEd7WSq
As a blockchain game maker, Animoca Brands will be in charge of developing intellectual property (IP) and content, according to the announcement. And CoinCheck will be in charge of distribution and building up the community in Japan.
On the Coincheck NFT marketplace, two NFT projects from Animoca Brands have been listed and traded so far. LAND NFTs and Otherdeed NFTs are the two NFT projects.
The Sandbox metaverse is in charge of making LAND NFTs. Otherdeed NFTs are virtual properties in Otherside, a metaverse project by Yuga Labs and Animoca Brands that is linked to the Bored Ape Yacht Club.
Kensuke Amo, Coincheck’s Managing Executive Officer and head of new Web3 businesses, said this about this strategic partnership:
Related: After the SHIB Metaverse concept art was shown, the price of SHIB went up.
We are very happy to be working with Animoca Brands, a leader in the NFT industry, to promote mass adoption based on the trust we have built up over the years. The projects that Animoca Brands is working on for GameFi have a lot of potential. By making our partnership stronger, we hope to help NFT and fungible token projects reach the Japanese market and grow the Web3 industry.
In May 2022, Coincheck bought Otherdeeds for Otherside and began building “Oasis MARS,” a new metaverse city in Otherside.
At the moment, Animoca Brands is working to improve digital property rights and help make the open metaverse a reality. The company made original games and tokens, like The Sandbox, Crazy Kings, and Crazy Defense Heroes. The company has also made products with well-known brands like Disney, WWE, Snoop Dogg, and many others.
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